- This event has passed.
National Granola Bar Day
National Granola Bar Day is observed annually on January 21st. #NationalGranolaBarDay
Nutritious, yummy granola is typically based on rolled oats full of proteins and useful fibers. It’s been an increasingly popular type of breakfast food since the 19th century, but wasn’t compressed into a snack bar before the 1970’s. Granola bars have become popular as a snack, similar to the traditional flapjack (oat bar) or muesli bar familiar in the Commonwealth countries. Granola bars consist of granola pressed and baked into a bar shape, resulting in the production of a more convenient snack. A basic granola bar includes whole grain (usually oats, though quinoa and barley can be used as well), fruit or nuts and honey, molasses, agave nectar or syrup. The bar can also include butter or nut butters. There are a variety of combinations.
The ingredients are mixed then pressed into a pan and cut into bars. For a crispy bar, the mixture is baked. Softer, more chewy versions are left raw or only partially cooked. The product is most popular in the United States and Canada, Australia and New Zealand, the United Kingdom, parts of southern Europe, Brazil, Israel, South Africa and Japan. Recently, granola has begun to expand its market into India and other southeast Asian countries.
The biggest fans of granola bars are hikers and other outdoor sporty types whose energy depends on highly nutritious snacks. Although there are no records of how Granola Bar Day started out as a food holiday, we should keep it up to promote a healthier lifestyle. Despite their high calories, they are still a more healthful alternative to a candy bar for those of us who don’t hit the trails very often.